Instagram might have some good news for people who love sharing memorable moments from their lives. The popular social media platform has doubled the number of photos and videos you can upload in a carousel post, as per a new report by Engadget. Yes, you read that right!
Users will now be able to upload up to 20 pieces of media in a single post, instead of the previous limit of 10. This update is rolling out globally, enabling users everywhere to showcase even more of their memories, creativity, or daily lives.
The carousel feature, which was brought to Instagram back in 2017, has always been a favorite tool for storytelling. Whether it’s a detailed outfit post, a travel diary, or just a collection of memes, the ability to put together multiple images or videos together has been a hit. But with more freedom comes a question: will people enjoy sharing more, or will it be too much for the people following them?
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Will The New Functionality Be Helpful For Users?
On one side, content creators, influencers, and businesses would love this update. More media means more ways to engage audiences, tell stories, and showcase products. For them, it would be a great opportunity to be more creative and share richer content.
However, for an average user, or their followers, it might not be a very useful feature. Not everyone is eager to look at all 20 photos of someone’s day out. While some people might appreciate the added detail, others might find it overwhelming.
That said, it will boil down to how users choose to use this new feature. If used thoughtfully, it could enhance the way stories are told on Instagram. But if it leads to oversharing of content, followers might find themselves hitting the “mute” button more often.
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‘Views’ To Be The Primary Metric For All Instagram Formats
Instagram has finally revealed that it is making “views” the primary metric across all of its formats, meaning that creators will be able to track the same metric across Reels. Stories, photos, and more. The change will be released in the coming days, as per a post on the platform’s creator account.
“Historically we’ve shown different metrics for Reels vs. other posts, but we want to evolve this so it’s easier to understand how your content is doing regardless of the format,” Instagram chief Adam Mosseri writes in a post.
Adam Mosseri also said that a view is different than reach because the same person can view the same piece of content multiple times. While views might be the new primary metric, Mosseri also suggests that creators keep an eye on sends per reach. Both are “probably the most important metrics for anybody trying to understand how their content is doing on Instagram,” he added.