NODWIN Gaming Partners With Trans Group To Revolutionize Pakistan's Esports Landscape

To tackle the lack of opportunities and exposure in the esports scenario in Pakistan, Trans Group has announced a strategic partnership with one of India's leading esports media companies, NODWIN Gaming. While the Pakistan esports community has shown much potential in the past few years, aspiring professionals can only showcase their talent to the world with committed stakeholders. With the NODWIN Gaming partnership, Trans Group aims to "elevate the overall esports landscape in Pakistan."

The Co-founder and Managing Director of NODWIN Gaming, Akshat Rathee, and COO of Trans Group, Rao Usman Hashim, closed the partnership deal on 18 December 2023. With the partnership, Trans Group will look forward to harnessing Pakistan's full potential to solidify Pakistan's position in the world of esports.

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Trans Group And NODWIN Gaming To Work Together Towards The Growth Of Pakistani Esports Scene

With the partnership, Trans Group and NODWIN Gaming will help nurture the esports ecosystem in Pakistan by introducing new IPs and using their expertise in their respective fields to provide a platform for aspiring professionals.

Akshat Rathee, Co-founder and Managing Director of NODWIN Gaming shares his excitement about their partnership with Trans Group and says:

We are thrilled to embark on this collaboration with Trans Group. This partnership symbolises NODWIN Gaming's commitment to advancing the esports landscape in emerging markets across the world. Together with Trans Group, we aim to create an unparalleled fusion of expertise and innovation, elevating gaming experiences and introducing exciting new dimensions to the ever-growing gaming community in the subcontinent. This collaboration is a testament to our shared vision of not just shaping the future of esports but also fostering a vibrant gaming culture that resonates with fans and brands alike across the region.

Rao Usman Hashim, COO of Trans Group, talks about the vision set by both organisations towards the growth of the Pakistani esports ecosystem.

Trans Group is proud to be a pioneer in the sports industry of Pakistan. TransGroup cherishes its sports partnerships across the globe and we are thrilled to start the Esports revolution in the region with NODWIN. We are determined to bring the best events, players and IPs closer to the local fanbase and will strive to establish and strongly promote a robust Esports landscape in Pakistan in the coming years.

NODWIN Gaming is known for its popular IPs like BGMS, which the organisation had hosted twice in association with Star Sports and VCL India. Trans Group and NODWIN will try to replicate the success of such IPs and nurture Pakistan's esports and content creation culture.