Instagram has rolled out a new feature for creators that will make it easier for them to share their profiles with others. They will now be able to create a two-sided digital card on the Meta-owned social media platform which matches their style, thanks to multiple customizable options.
This feature comes after Meta brought a song-on-profile feature that enables users to further customize their profile by allowing them to add a song that matches their current mood or personality on their profile.
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How Do The New Profile Cards Work On Instagram
According to Instagram, the new Profile Card provides users with an option to create a more personalized and animated digital card that can be shared with others. Apart from the QR code linked to the profile, the feature also comes with an option to add bio information, links to pages, music that describes the personality, and other elements. Users can also change the background color, and add a selfie or an emoji as the page background.
While one side of the card is shareable, the other side has a QR side, which can be scanned by others to visit the profile. The company claims that it can be a fast way for creators to share their profiles with brands during collaboration. While the ability to share profile cards has been available on the platform for a few years, it was only limited to QR codes.
To share the profile cards, users are required to navigate to the profile section of Instagram and tap on the Share Profile option. They can further change the card by choosing the edit icon and adding the desired information. In addition to sharing stories, Instagram’s profile cards can also be shared on other platforms.
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Meta Launches AI-Powered Ads On Instagram And Facebook
Meta seems to trying out something new with AI-driven video editing features, allowing advertisers to animate static images and extend the borders of video content. This new tool is aimed at providing brands with more creative control and flexibility when creating ads for Instagram and Facebook, providing better ways to engage users with dynamic visuals.
Moreover, Meta has launched new AI-powered tools that enable advertisers to transform static images into dynamic videos. The AI can also expand existing videos by generating additional pixels, enlarging the content without compromising on the quality.
These features are being pushed to users in a gradual manner, with plans for wider availability in 2025. The tools aim to enhance creative options for advertisers on Facebook and Instagram.