Apple is reportedly working on a caller ID service, which will likely be dubbed “Business Caller ID,” to help users curb spam calls. Companies can register themselves on the platform with their name, logo, and department.
“We designed Business Connect to empower businesses to present the best, most accurate information to Apple users. With today’s updates, we’re helping even more businesses reach customers, build trust, and grow,” said David Dorn, Apple’s senior director of Internet Software and Services Product.
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How Will Apple’s New Feature Help Users
As a part of Apple Business Connect, organizations will have more control over how they appear within the Apple ecosystem, which includes listing in Apple Maps, Messages, Siri, and Wallet.
According to Apple, businesses of any size will be able to register themselves on the Apple Business Connect platform -- using an existing Apple ID or by creating one for free of cost-- and this will appear across a billion Apple device users.
This service will be available for businesses with a physical location as well as those that operate online. It allows businesses to create a unique digital identity to help users identify them easily when they receive a phone call or a promotional email. In select markets, where Apple Pay is visible, the same identity will be used.
Users will start seeing business caller IDs across calls, messages, and emails on Apple products and services starting in early 2025.
Also Read: Apple Brings Diwali Deals And Offers For Its Indian Consumers
Apple Surprises Fans By Launching iPad Mini In India
Apple has announced the launch of the new iPad mini for the Indian market. Apple’s smallest iPad comes powered by the A17 Pro chip, which means it is capable of running Apple intelligence features.
The company’s latest offering comes in blue, purple, starlight, and space grey color options. It starts at a price of Rs 49,900 for the Wi-Fi mode, and Rs 64,900 for the Wi-Fi + Cellular model. The new iPad mini starts with 128GB storage, which is double the storage of the previous generation.
The new iPad mini is also available in 256GB and 512GB configurations. Consumers can pre-order the new iPad mini today, with availability starting October 23. The iPad mini features an 8.3-inch Liquid Retina display. Apple notes that the A17 pro processor delivers a huge performance boost for even the most demanding tasks, with a faster CPU and GPU, a 2x faster Neural Engine than the previous-generation iPad mini, and support for Apple Intelligence.
Apple iPad mini also supports the Apple Pencil Pro. Besides, users will get a 12MP wide back camera with support for Smart HDR 4.